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Rupa Islan
Jul 28, 2022
In Food Waste Management
After a round of explosive growth in the shared bicycle industry, the Matthew effect appeared. The first echelon ofo and Mobike became more and more brave, while the laggards stopped operating or were transferred due to serious vehicle damage and broken capital chains. "October Operation Report of Mainstream Bicycle Sharing Apps", analyzes the data of the current top five shared bicycles in MAU, and analyzes the second half of the shared Buy email list bicycles from the aspects of monthly active users, daily new users, 30-day retention rate and average daily activation times. status quo. Main points of the article: The Matthew effect is obvious, the strong get stronger, and the laggards are eliminated Ofo's monthly active users reached 25.084 million in October, slightly higher than Mobike's 23.73 million Ofo's daily new users exceeded 300,000 in October, far exceeding competitors The shared bicycle industry entered the second half, showing a two-strong pattern. On the one hand, the first echelon ofo and Mobike became more and more brave, and on the other hand, the laggards stopped operating or were transferred one after another due to serious vehicle damage and broken capital chains. According to Aurora Big Data, the top two bike-sharing companies, Ofo and Mobike, both exceeded 20 million MAUs in October. According to the statistics of Jiguang Big Data, in terms of daily new users, ofo’s daily new users in October was the highest, with an average of more than 300,000 new users per day. Mobike has 148,000 people, while Hellobike, Yonganxing and Kuqibike have an average daily user growth of less than 50,000.
The shared bicycle industry enters the second half content media
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Rupa Islan

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